In the wake of the CBEX investment platform crisis, which has left over 200,000 Nigerians devastated, a prominent media strategist and sportscaster, Kenny Ogunmiloro, has appealed to broadcasters across the country to handle the issue with empathy and discretion.
Ogunmiloro, in a public advisory, warned that a significant portion of radio and TV audiences might be among those affected by the failed investment scheme, and urged presenters to exercise emotional intelligence during their discussions.
“Dear broadcasters, if you will be discussing the CBEX issue on your shows, please be kind with your words and not add to the depression level of some of your audience that might have been affected,” he cautioned.
He emphasized the importance of shifting the conversation from mockery to education, encouraging media professionals to help victims heal while equipping the public with knowledge to avoid future scams.
“Let’s educate them on how to spot a Ponzi scheme next time and offer them words of encouragement,” Ogunmiloro advised, adding, “Bring a financial expert as a guest to discuss the issues if you can.”
The CBEX scheme, which promised high returns on investments, has recently been exposed as a fraudulent operation, leaving thousands of Nigerians in financial ruin. Many of the victims, according to reports, had invested life savings and borrowed funds in hopes of multiplying their income.
“The truth is that more than 200,000 Nigerians have been affected, and majority of them might be part of your audience this morning,” Ogunmiloro revealed, highlighting the scale of the damage and the emotional toll it has taken on victims.
His statement has sparked conversations on the role of media in not only informing the public but also providing support in times of crisis.
Experts have echoed the need for public education, urging Nigerians to be cautious of any investment platform that promises unrealistic profits, lacks transparency, or is not registered with financial regulatory bodies.
As the CBEX fallout continues to unfold, stakeholders are calling for tighter regulations and more proactive financial literacy campaigns to protect citizens from falling prey to future scams.